GeekSansModeration

GeekSansModeration

Un Podcast qui distille la geek Altitude.

GSM

Geek Sans Moderation

En cours de lecture

IS APPLE REVOLUTIONIZING THE PODCAST MARKET AGAIN?

The American tech company Apple has revolutionized the market several times. Whether with his pioneering operating system, his iPhone, iPad or the iTunes store. The world has always loved the innovations from California and has bought these products en masse. More than 15 years ago, Apple first established the podcast function in iTunes. A lot of time has passed since then. The podcasts have conquered the world and continue to enjoy tremendous attention. Now Apple is preparing to dare to innovate again.

After all, Apple has long ceased to be the sole ruler of the podcast market. Spotify has grown into a serious competitor. Therefore, Apple is now planning to introduce a payment function for podcasts. That could cause a stir. After all, Apple was partly responsible for the boom. The name podcast itself initially came from the iPod mp3 player. The iTunes store popularized the shows. Today, almost 20 years later, everything is different. There are now countless podcast publishers. Streaming services, in particular, invest a lot of money to bind listeners to their service and then sell them subscriptions. Spotify, for example, buys formats exclusively. The Swedish company is said to have invested billions of euros in podcasts to date. That also includes company takeovers such as those of Gimlet, Anchor and Megaphone.

Producers Can Now Ask For Money

So Apple has become one of many providers in the meantime. So far, the group has not tried to turn its offer into face value. That could change now. Apple CEO Tim Cook last presented a new function at the spring keynote. The podcast app has a unique feature with the latest iOS 14.5 operating system. That should enable the producers of podcasts to offer paid content on the platform in the future.

To do this, however, they have to participate in the new Apple Podcasters Program. However, that only costs $ 20 a year. After that, they can ask for money for their podcasts. You determine the price yourself. Apple then deducts the amount from the listener monthly or annually. Apple collects a commission for this. The group already uses this system with the Apple ID in the App Store and Apple TV, and Apple Music. You can share the podcast with your own family. Up to six people can take part. At the same time, Apple will provide its customers with an analysis function. That is how to podcast producers can measure the success of their shows.

Producers Can Now Ask For Money
Producers Can Now Ask For Money

But the $ 20 annual fee is not enough for the producers. If rumours are true, the group will receive a commission of 30 per cent of sales in the first year of use. This fee should then be only 15 per cent in the second year. That is nothing new; Apple also charges similarly high commissions in other areas of its business model. Exclusivity is not required, but it makes perfect sense. After all, a podcast listener expects an added value. That could be due to the abandonment of advertising and the addition of exclusive content.

En cours de lecture

THE LONGING FOR THE SPOKEN WORD

Podcasts are among the big winners of digitization. At first glance, this format of entertainment seems like from another time, but the success of the past proves it right. As the programs of radio, the podcasters entertain their audience with exciting stories or lectures. The film star Orson Welles demonstrated what this could do more than 80 years ago. At that time he set to music the famous novel War of the Worlds by H.G. Wells and moved the plot to what was the USA at that time. The broadcast on Halloween night caused a lot of panic for citizens. This gave an insight that cleverly constructed radio plays might be a program of news. The aliens did not invade New York at that time, but the radio showed its power once again.

Great stories can still captivate the listeners today. The countless podcasts on a wide variety of topics are good proves. Unlike on the radio, these are always available, and listeners can choose the most interesting topics individually at any time. The fascination of the medium has also motivated numerous large players to enter the business on a large scale. Spotify, which grew up by streaming music, has long recognized as the trend, and this platform has a strategy to make podcasts even more popular.

Reports, Analyzes, And Backgrounds

Although striking images are increasingly replacing the written or spoken word, you can observe the opposite trend in podcasts. If you believe in the research made by the polling institute Edison Research, almost 150 million Americans have heard a podcast at least once in their life. This trend is spreading to other continents also. The technological development gave an opportunity to provide their own podcasts to many people. You will find countless reports, analyzes, and background information that you overhear in the daily noise of the media. So, if you are interested in a specific topic, you can easily choose a  podcast and learn a lot. They are both up-to-date and timeless. You can hear them when you have the time and desire to do so. The topics cover all areas of life. It has never been so easy to enter the world of podcasters as it is now. Anyone who has something to say to the world can do it without much effort, knowledge, or equipment.

Reports, Analyzes, And Backgrounds
Reports, Analyzes, And Backgrounds

This form of learning is most successful in South Korea. More than 58% of the population listen to a podcast at least once a month there. Spain, Sweden, and the USA are following the trend. The audio files needed a longer start-up time to be successful. The first podcasts came out in 2004. Apple also recognized this trend in a good time with its iTunes Store and launched the first of them in 2005. For a long time, only a few people were interested in podcasts, but now the trend has boomed. Now the influence of podcasts has become enormous and there is an advantage for business also. After all, 40% of listeners state that they were inspired by a podcast to buy a specific product.

En cours de lecture

PODCASTS AND POLITICS… COFFEE ANYONE?

Starting your own podcast channel or show has two sides of tasks. The first holds a slew of tech savvy requirements while the second has a flair for creative input and style. Most people who tune in are unaware of the behind the scenes action leaving them to look at the personality of the host and content delivered. These are the dynamics that persuade the audience to continue listening or switch channels altogether. Once you ensure a higher quality of technical elements, the rest is up to you as the presenter.  It is exciting to begin a new podcast adventure. There is the hopes of high visibility, a successful show and a seamless transition throughout the process. Aside from the how you will move your podcast forward, there is also the who, what and when of the scenario.

Podcast How

It is the first step for any starting podcaster to consider how exactly they plan to broadcast their show. There are endless options in the internet ocean to choose from. This is where some hosts prefer to hire a pro to add to the team. They will take care of the multitude of technological to dos giving you time to focus on the show.

Podcast What

The more complex item in your plan is the official “what” of your podcast. Successful shows will fall under one umbrella of subject matter. It becomes the draw and special of the hour with a focused topic. Picking a genre is a personal choice and should be something you have knowledge in, experience with and a genuine interest towards the core of the podcast. This will lead you to what style you will contribute through the duration. Fun and friendly or engaging and conscientious are a good place to start your contemplation.

Podcast Who

Podcast Who
Podcast Who

With the theme on hand and sketched out, there is the question of who will do the show with you. Some podcast hosts are solo speakers and others have a whole panel of regulars. Guests, interviews or simply a dynamic duet of talent have all been proven to have a positive following. This decision will be included in how your program is formatted and designed. Consistency is important, however changing up the itinerary here or there can keep the dialogue fresh and revolving. You have the potential for adaptability with guest speakers on occasion and a planned panel of experts for the audience to look forward to.

Podcast When

Demographics and knowing your audience will statistically be your guiding light. Depending on the chosen genre your show will depict, there is a specific time slot that will prove beneficial. A good example is if your show revolves around parenting toddler aged children, a late night schedule will not apply to most of your listeners. Selecting age groups and lifestyles will determine what time of day alongside which advertising and topic routes will be the best to take.

The answers to these questions is a good start to your podcast plan of action. Becoming a known name and voice on the circuit will take time and attention to detail. Your personal touch will shine behind the mic as your show grows each listening week.

En cours de lecture

PODCASTS AND POLITICS… COFFEE ANYONE?

Politics today have become a whirlwind of events to discuss. A few decades ago, reputable news channels and stations were dedicated to bringing the truth to the people. Lately, it is difficult to discern political tricks from journalistic truths. Without this outlet, it has been left up to the masses to put the pieces together as if they were working with a 5,000 piece puzzle. The world is interconnected having an impact on one another more so than ever before. What happens next will have effects on a global scale.

The political climate is a seasoned melody of severe opinions and ideals. The left versus the right and vice versa has caused one of the most volatile periods in recent history. Reminiscent of past times and grievances, we have a population of humans divided. Social topics have become a mainstream agenda with no end in sight. How does one stay informed without the persuasion of the media? The answer is simple… Podcasts are a key informer who offer insightful perspectives of what is really happening around us.

KCRW’S Left, Right and Center

As you can tell from the title, this podcast is balanced in view allowing everyone to take a stand and make mention of their points. Well rounded and fair, you can expect a visit weekly from each side of the political line to discuss the matters at hand. Debunking the media and getting to the bottom of the truth is both informative and casual. Weekly adjustments from what was heard, seen and said can be viewed as the tie breaker among political enthusiasts.

Crooked Media

Even though this Podcast leans to the liberal side of life, they have recently began integrating a conservative point of view to the mix. Their objective is to save the world with topics covering Foreign Policies and affairs. Growing concerns for the welfare of several countries have inspired the need to understand more of how politics work on a global scale. Information concerning activist groups, direct effects to cultures globally and Security crisis coverage are a few additions that will keep you listening in.

Dan Carlin’s Common Sense

Dan Carlin’s Common Sense
Dan Carlin’s Common Sense

Its finally here! A healthy dose of common sense and reality all rolled up into one tidy Podcast. Without the politically correct notion of other shows, Dan Carlin  takes us through the process of politics, the results and what is fact versus fiction. Seeing the demise of hard fact news on the political side has prompted him to offer a close look at what is happening in real time. He may seem abrasively harsh with a no nonsense attitude, yet he is also the friend you would want to have lunch with. His approach to political workings will win you over in a matter of minutes.

Keeping in tune with political times has never been more imperative than the current generation. In an everchanging world, knowing the truth behind the scenes of media will determine our actions or decisions. Podcasts are our way to stay connected with the happenings that are sure to affect our future.

En cours de lecture

FOR THE LOVE OF FOOD AND PODCASTS

The world of Food is full of bright flavors and a sunny array of ingredients. It is a connection between cultures that brings families and friends together. In earlier decades, food shows were introduced to inspire audiences with a flair for style and a plethora of personality in the kitchen. As the years went on and food processors continued to whir, the topic of great eats took center stage. You can explore global tastes and treats with the simple push of a button. The growth of technology has made food concepts, ideas and information accessible to anyone at anytime of the day. Podcasts have increasingly became the popular way to keep in touch with our interests bringing our foodie status to the next level.

Food Lovers Unite

There are a few ways we express our love for Food. Some cultivate their culinary skills for friends and family or as a career choice. Others prefer to enjoy delightful meals, snacks and noshes through the day. Food Podcasts take varied approaches to accommodate a buffet of interesting topics.

For the Chef Within– If you are looking for some home grown inspiration, “The Kitchen Counter” is perfect for novices and experts alike. They cover the ins and outs of recipes, must have utensils and hold kitchen savvy conversations with lively guests. “Recipe for the Day” offers a new recipe to try that is typically easy to follow with encore results. Joining this recipe community gives us a fun challenge in the kitchen.

A Healthy Voyage– Eating healthy is a priority in many households. “Fed and Fit” is more than a simple salad suggestion. This Food Podcast features delicious ways to stay on track while addressing thoughts about smart lifestyles, fitness regimens and the art of consciousness. “Dr. Bonds Life Changing Wellness” as climbed the ranks on Podcast charts. The Dr. gives us vital information in a personable, fun and friendly way that’s easy to follow. His methods help to transform our lives while building a healthy foundation.

Dr. Bonds Life Changing Wellness
Dr. Bonds Life Changing Wellness

Food For Fun– A well rounded view of Food is sure to include a few chuckles. Episodes from Podcasts such as “Burnt Toast”, “Spilled Milk” and “Sporkful” are versed in the matters of the Food heart. A humorous yet insightful look at the world of Food has endless possibilities. Hosts and guests will ponder topics that are intriguing and colors outside of the lines. The theme is to think outside of the box giving these shows a favorite status in the podcast library.

Smart Food- If you are curious about Food trends and history, you will set your clock to join “A Taste of the Past”. For centuries, food cultures have developed their own methods and flavors. Dining with ancient civilizations and historic ideals show us the adventurous side of the Foods we love. From fire pit cooking to old world processes, we have come a long way in the kitchen.

 Smart Food
Smart Food

Podcasts are the perfect way to find your niche. Chefs and foodies come together for a long list of opportunities. Listen in and stay tuned as your favorites become a part of your cooking day.